Author name: Phil Norris

The rules of affiliate marketing haven’t changed much. But the winners?They’ve completely shifted. This summer, the affiliate programs getting real

(Hint: It’s Not the Channel — It’s the Setup) Affiliate marketing works. But only if you treat it like what

In the beginning, affiliate marketing feels like a numbers game. You launch.You onboard affiliates.You see activity and think, “We’re making

If your affiliate or influencer strategy still revolves around logos, product specs, and polished branding, you’re playing the wrong game.

by Shanade Too many brands treat influencer and affiliate marketing like it’s a volume game. They scrape a list.Hit send.Cross

“I call these… fun coupons.”— Every brand, right before their margins vanish Coupon codes work.They drive clicks. They boost urgency.