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B2B software and SaaS

Partner and affiliate programmes for B2B software companies

Software companies often have a referral link nobody owns and a paid acquisition bill that keeps rising. We turn that into a managed partner programme that brings in recurring revenue.

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What we do for b2b software and saas brands

Built for your category.

Programme design

Recurring commission, cookie windows and partner tiers built for software economics.

PartnerStack and SaaS platforms

Programmes on PartnerStack and the other leading software partner platforms.

Partner recruitment

Consultants, agencies, review sites and creators who already influence your buyers.

Activation

Onboarding, enablement and assets that get partners selling quickly.

Case study

Proof from a recent mandate.

B2B AI software

Turning an unowned referral link into a managed partner programme

MarketUS
NetworkPartnerStack
PeriodNov 2025 to Jun 2026
$336knew annual recurring revenue
140new customers
96 of 310partners active
25%recurring commission for 12 months

The situation

A US B2B AI software company relied on expensive paid acquisition and an unmanaged referral link nobody owned.

What we did

  • Built and managed a PartnerStack programme
  • Set 25% recurring commission for 12 months to attract serious partners
  • Recruited and activated 310 partners

The outcome

$336,000 in new ARR and 140 new customers in eight months, with 96 partners active.

Client anonymised for confidentiality. Figures from tracked network reporting across the managed period.

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